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* Can visitors find information easily?
* Is the navigation clear and consistent throughout the site?
* Does the back button always take them back to the preceding page?
* Can visitors bookmark individual pages? Veja Mais…

In the digital era, news has become omnipresent. Americans access it in multiple formats on multiple platforms on myriad devices. The days of loyalty to a particular news organization on a particular piece of technology in a particular form are gone. The overwhelming majority of Americans (92%) use multiple platforms to get news on a typical day, including national TV, local TV, the internet, local newspapers, radio and national newspapers. Some 46% of Americans say they get news from four to six media platforms on a typical day. Just 7% get their news from a single media platform on a typical day. Veja Mais…

The team over at JESS3, the company which originally designed Social Times, have released a new video with statistics about the internet. Whether it’s the 400 million Facebook users, or the billions of youtube videos streamed every day, the internet is a global phenomenon. As the internet grows, so too do the spectacular statistics about the size of the network. Check out a video of the stats below. Veja Mais…

How old is the average Twitter or Facebook user? What about all the other social network sites, like MySpace, LinkedIn, and so on? How is age distributed across the millions and millions of social network users out there? To find out, we pulled together age statistics for 19 different social network sites, and crunched the numbers. Veja Mais…

Nao deveria ser nenhuma surpresa para quem acompanha notícias de economia e lê o Blue Bus. Mesmo para quem acompanha o desenvolvimento dos numeros da audiencia do ‘meio’ nos ultimos anos - “A soma das classes C, D e E já supera as classes A e B em número de pessoas com acesso”, informou o Ibope em uma apresentaçao feita ontem em Sao Paulo. Veja Mais…

Who would have thought that nearly 40% of online searchers make a purchase after being influenced by an offline channel? You would expect some influence, yes, but that significant? Veja Mais…

A US study has indicated that younger internet users are losing interest in blogging and switching to shorter and more mobile forms of communication.The number of 12 to 17-year-olds in the US who blog has halved to 14% since 2006, according to a survey for the Pew Internet and American Life Project. Veja Mais…

A world of connections
Online social networks are changing the way people communicate, work and play, and mostly for the better, says Martin Giles. Veja Mais…

A Agência Click soltou este excelente vídeo com dados e informações sobre o crescimento explosivo da internet e redes sociais no Brasil.

Here we take a look at exactly who is using the Internet the most, how they are using it and how much the amount of usage is increasing. At a glance, we can see that there are the same number of men and women who use the Internet. However, their age, educational background and level of income may influence how much time they spend online. Veja Mais…

Social networking has become the most popular activity online and visits to the category represented 13% of all US Internet visits in December. As the social networking audience continues to grow, the category has become a major source of traffic for retailers, surpassing categories such as Rewards and Directories, comprised of comparison shopping tools and affiliate websites. Veja Mais…

A JWT lançou o estudo “Work in Progress - 10 Trends for 2010″, um documento que traz as 10 tendências da sociedade de consumo para o próximo ano.

Uma delas é a aceleração da mudança de força política e econômica do mundo para as nações do chamado BIC, que compreende Brasil, Índia e China (com a Rússia um pouco atrás neste processo). Veja Mais…

Os chamados “outros aparelhos”, aparelhos de DVD, circuitos internos de TV, computadores conectados a TVs e videogames possuem mais audiência do que os canais pagos. Veja Mais…

O Brasil já é o país que mais tem penetração no Twitter. Pesquisa realizada pela empresa de medição Ibope Nielsen Online diz que, no mês de junho, 15% dos cerca de 35 milhões de brasileiros que têm acesso à web visitaram o serviço de microblog que faz sucesso mundo afora. Veja Mais…

A F/Nazca a quinta edição do levantamento sobre internet no Brasil, realizado pela agência com apoio operacional do Datafolha. A pesquisa atestou que a rede mundial de computadores vem sendo incorporada de forma cada vez mais relevante ao dia-a-dia do consumo no País. Veja Mais…